Start your website/blog ? . Ok , here is the basic SEO tips to improve your search engine ranking
Create unique content
The basic SEO starts from your content. Create unique and useful content for your users. You can start by doing a keyword research . So you can easily find what the users searching for. Make sure that your site actually includes those words within it.
Use Google trends to know the current search volume of your targeted keyword
Alt text for images
Optimizing your blog/site is a big deal . Search bots cannot read your images. So it is very important to give proper ALT text for your images. It will help search engines to easily crawl your images. Always keep your <title> elements and AL T text accurate and descriptive.
Proper internal linking
Internal linking of pages helps search engines to better crawl your pages. This will also help to drive more traffic to your less traffic pages. But remember , keep links to a smaller number. Only interlinks related pages.
Anchor Text
Use proper Anchor text for your internal links and back links. Avoid common text like “Click here” , “Visit this page” etc. Proper Anchor text not only increase your CTR (Click Through Rate) but also improve your SEO.
Submit Sitemap
Creating and Submitting a sitemap will help search engines to better index your pages. You can create sitemap for your static site from XML-sitemaps.com . For WordPress blog , you can consider Google sitemap generator plugin. Also offer a sitemap to your users , which links important pages in your site.
Link Building
Link building is important for SEO . But SEO is not link building . So don’t concentrate more on link building. Excessive and unnatural links to your site will hurt your SEO . Always build links from related niche sites.
Don’t participate in link exchange programs and stay away from paid links.
Social Engagement
Your site’s popularity and social performance are now counted as a ranking factor. So build a social media presence. Create a Facebook page, Google+ profile and Twitter account to promote your site.
Social Sharing
If you have great content , people will naturally share it . So create unique and useful content people love to share. Of course provide an easy sharing button on your website.
Website Speed
People always love to visit a speed loading site. Google added website speed as a ranking factor. You can easily increase your site speed with small changes. I have written an article about How to increase website speed.
Reliable web host
Last but not least is a reliable web host . Your web host has a good role in your SEO. So always consider a best web host with good uptime , speed and support .
These are basic SEO tips. You can also visit my SEO page to get more SEO tips.